Price Sensitivity (Van Westendorp) Analyser – Excel Template


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Description

Analyse Van Westendorp price-sensitivity survey answers – too cheap, cheap, expensive, too expensive – and find the acceptable price range and optimal price point.

  • Automatic summary: Responses, Optimal price point (approx.), Median "expensive" price, Median "cheap" price
  • Calculated for you: Answers logical?
  • Colour-coded status and progress highlights
  • Example rows and a step-by-step "How to Use" sheet

Instant download (.xlsx). Works in Excel 2010+, Excel online, Google Sheets, Numbers and LibreOffice. Works with any currency.

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